These numbers will probably leave you thinking about a commonly asked question-Is your video in the right file format to be watched on mobile or, possibly, any device that your viewers wish to watch it on? ![]() People are 1.5x more likely to watch videos on their smartphones than on any other device.75% of the videos are watched on mobile devices, and 92% tend to share it with others.43% of users want businesses to make more video content.6 out of 10 people prefer watching online videos over television.By 2023, videos will make up 82% of the Global Consumer Traffic, and the devices linked to IP networks will be 3x more than the Global population.To make sure that you choose the best video format for storing and uploading them online, here's a guide that explains each file structure in-depth and what purpose each serves.īefore we take a deep dive into the different video formats, some take a look at some impressive figures show why video is rapidly becoming the content marketing gold mine. In the current digital scenario, you will come across different types of video formats used-enough to leave you perplexed as to which to choose. That's precisely why choosing one of the compatible and best video formats makes it incredibly important.Ī suitable video file format provides the highest quality and ensures that the file size is compressed with universal compatibility. You can spend all the effort and time you want in creating stunning videos, but it won't mean anything unless you give it to your viewers in a way that they can enjoy watching it. But you need to make sure your video is engaging and formatted correctly otherwise visitors will be clicking off it quicker than if it was an article! This is because people are much more willing to consume important information if it's explained in a well-made 30 to 60 second video than if it's written in the form of an article that will take them 5+ minutes to read. One of the best ways to improve your SEO is through video. In fact, there are so many factors to consider that a lot of companies simply go to seo experts in san diego (or wherever they're based) so they can get help from trained professionals in order to give their website a boost. ![]() There are SO many ways you can optimize your SEO efforts.
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